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Are you a visionary leader with a passion for building unforgettable brands and developing breakthrough products? This strategic and dynamic executive role leads innovation, brand, and product development efforts across all divisions of the organization. Ideal for a creative thinker with strong business acumen, this position blends consumer insight, market research, and cross-functional leadership to shape compelling brand identities and deliver bold innovation.
Vice President of Brand Strategy and Innovation Benefits/Compensation:
- Base salary range: $220,000–$240,000, commensurate with experience, plus bonus potential
- Comprehensive Health, Vision, & Dental
- 401k with generous match
- Opportunity to lead brand strategy across multiple divisions
- High-impact role with direct influence on innovation and product development
- Collaborative leadership environment with cross-departmental engagement
Vice President of Brand Strategy and Innovation Requirements/Responsibilities:
- 5+ years in brand/product development management within the contract food service sector
- Bachelor's in marketing, business or related field (Master’s preferred)
- Proven track record of developing and executing high-performing brands
- Lead creation of brand identity: messaging, visual/verbal tone, and positioning
- Collaborate across departments including Marketing, Procurement, HR, and IT
- Monitor brand equity, analyze KPIs, and manage brand budgets
- Inspire and guide internal teams to align with brand objectives
- Conduct market research to inform strategic branding decisions
At Goodwin Recruiting, we are committed to our core values and providing world class customer service. We are committed to helping our clients navigate and comply with the complex and ever-changing labor laws as well as help ensure that in every hiring decision, internally and with our client partners, that all viable candidates are considered, and the most qualified candidate is offered the role. We evaluate the knowledge, skills, and abilities that meet the requirements of the position and aim to open doors and change lives. We value all people, understanding that uniqueness and diversity foster a stronger team that is innovative and brings varying perspectives to the table. We put our money where our mouth is and are proud of our efforts to identify a broad slate of candidates, with many hiring success stories to share.
JOB ID: 156474
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Brian Menzie