Director of Sales Hotel: Coastal Alabama

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Director of Sales – Boutique Hotel in Coastal Alabama

We’re seeking a dynamic Director of Sales to lead revenue generation efforts and serve as a brand ambassador for our luxury property. This role is responsible for driving topline growth through strategic market positioning, relationship building, and collaboration across departments, with a focus on promoting our 7,000 sq ft of meeting space and dining venues.

Director of Sales Qualifications/Responsibilities:

• 4+ years sales leadership experience in hospitality, with a strong revenue track record (luxury segment preferred)
• Strong leadership, negotiation, and presentation skills
• Develop and implement a strategic sales plan aligned with overall hotel goals
• Identify and engage key market segments including corporate, group, and local partnerships
• Partner with F&B and marketing teams to create compelling packages and promotions
• Collaborate with Revenue Management to optimize pricing and revenue
• Analyze market trends and adjust strategies to maintain a competitive edge
• Lead, coach, and develop sales team, setting clear goals and expectations
• Support events and catering as needed, conducting site inspections and managing client relationships
• Serve as an active member of the hotel’s executive team

Director of Sales Benefits:

• Base salary ($60-70K) + commission + annual bonus
• Medical, dental, and vision insurance
• 401(k) with employer match
• Life, disability, and supplemental insurance options
• PTO, paid holidays, and earned wage access
• Employee assistance program and referral bonuses
• Discounts at all owned properties
• Growth and development opportunities

At Goodwin Recruiting, we are committed to our core values and providing world class customer service. We are committed to helping our clients navigate and comply with the complex and ever-changing labor laws as well as help ensure that in every hiring decision, internally and with our client partners, that all viable candidates are considered, and the most qualified candidate is offered the role. We evaluate the knowledge, skills, and abilities that meet the requirements of the position and aim to open doors and change lives. We value all people, understanding that uniqueness and diversity foster a stronger team that is innovative and brings varying perspectives to the table. We put our money where our mouth is and are proud of our efforts to identify a broad slate of candidates, with many hiring success stories to share.

JOB ID: 158887

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Aimee Krisfalusi

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